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Brand Stimulation

+150% ROI +25% Leads Generatated +52% Lead Rate

May we have your attention, please?

Arrest the Viewer, Push the Brand, Build Awareness. Creativity differentiates you. Creativity will always be one of our greatest strengths.

Content is everything.
In the current climate, content is everything. You already know that you need to entice your audience: inspire them, provoke their thoughts, excite them, or appeal to their emotions.
The goal is not to simply put content in front of people and hope they respond to it, but rather to encourage them to share and engage with it. Content -- whether it’s an article on an outlet or a video on social media -- opens the door for two-way communication, which is crucial for building trust and letting customers know that you appreciate their business.

People aren’t users that click status updates. They are people with whom we develop long-term relationships and keep “ as customers/friends. Does this sound too good to be true? We don't think so.
Our main purpose for even being in the Advertising Industry is to add clarity and build brands. In a world full of esoteric vague ideas, our ideas speak plainly and boldly to deliver more awareness. Our shock value is further enhanced when we drive home a selling point that is engaging rather than confusing.

Audiences are tough. Especially for today’s audience. Define the message. We have TO BE the "definition" of what interests them. We’ve got about 3.5 seconds to arrest the viewer long enough to do three things: > Push the Brand. > Build Awareness. > Move them to buy.

  • MARKETING AUTOMATION
  • CREATIVE MARKETING
  • CONTENT WRITING
  • BRANDING
  • SOCIAL AND WEB
  • LOGO & ASSET DEVELOPMENT
  • DESIGN & DEVELOPMENT
  • EMAIL MARKETING
  • RICH MEDIA EXPANDABLE ADS
  • LAYER MESSAGING STRATEGIES
  • RELEVANCE IN THE MOMENT
  • BRAND PROTECTION
  • PRINT & DIRECT MAIL
  • VIDEO MARKETING
  • SCRIPT WRITING
  • UNFORGETTABLE PHOTOGRAPHY
  • BRANDED CONTENT
  • HTML5 BANNER ADS
  • DOUBLECLICK & ADWORDS ADS
  • JUMPING THROUGH HOOPS.®
  • LEAD NURTURING

THE FUTURE OF MARKETING IS NON-INTERRUPTIVE

Strategic Marketing Plan and Future Goal Setting

We create an Annual Marketing Plan customized just for your companies' needs. We base this on future objectives and goals and set forth planning multiple action items and dates to be completed in order to obtain each goal.

This will include the discussion of strategic Media Placement based on your type of company and audience. This may also include Radio, TV, or Direct Mail. See the list of Services above. We will help put together a game plan for gathering/creating an audience list and general list maintenance.

A Marketing Plan is nothing without an audience who is ready-to-buy.

Brand Development, Design and Communication

Ad Circus has created over 20 companies in the last 15 years. We are very proud of the brands we have created and many of them have gone from one single store to over 30.

SmileWorkshop, SkinMD, 2MWorks, KnowSys, Schoologix, GeniusRoom, ElectriCake, LikeShareConnect, Fellowship Of The Sword,  RumbleData, Trinity Custom Homes and BeExcellent.tv to name a few.

Company Naming, Logo Creation and Corporate Identification are our specialty. We can also re-energize your current branding and design. This is important if you have many years of branding endearment.

Lead Nurturing: CRM, Website, Google, Facebook, Linkedin Youtube

With the use of AI and interest-based algorithms, we are able to create measurable KPI's that not only keep your future prospects all in one place but measure who might have the highest probability of becoming your next client.

We take Lead Nurturing to heart by placing "Branded Content" right in front of those individuals who are expecting it due to user data and behavior. The idea is to create branded "Educational" specific content so that when your lead is ready to speak to your salesperson, it's a soft sale. The Lead becomes a follower of your brand and is moved to purchase.

 

Branded Content: Social Media & E-Mail Marketing

With email marketing, it is important to note there are two kinds.

1. HTML for new customers

2. Rich Text for existing VIP clients

Branded content and A.I. will dictate which recipient will be targeted by what service or product based on their preferences. (Information gathered through behavioral targeting.) The same is true for Social Media.

Lead nurturing is incredibly useful for campaigns aimed at new leads. Nurturing campaigns will usher in new clients, educate them about your company, and more.

Micro-Moments Matter.

Interest-based advertising reaches users based on the sites they’ve browsed and the interest and demographic categories associated with them. Interest-based ads are shown to users based on their inferred interests and demographics, rather than the content of a specific site or page.

For example, an advertiser selling footballs could reach customers through both types of advertising. They could use placement-targeted advertising to display their ads on specific football-related sites, and interest-based advertising to display ads to users in the sports interest category on sites without content specific to football.

Interest-based advertising enables advertisers to reach users based on their interests and demographics (e.g. ‘sports enthusiasts’), and allows them to show ads based on a user’s previous interactions with them, such as visits to advertiser websites. To complement interest-based advertising, Ads Settings lets users view and edit their interest categories.

Marketing Automation.

HTML5 Interest Based Ads, Video, social, mobile, display: CircusTop utilizes Dynamic Creative using AdChoices, Adsense, Adwords & DoubleClick. Behavioral Targeting in Google AdSense

Audiences – Signals your consumer may give off – Explains how the marketer will talk to you…

Contextual Signals: Third Party Data

Strategy Development: Creative Build & Execution

Buying Media Programmatically

Optimization of the Campaigns

Creative Performance

Data: Understanding or Literacy

First Party: CRM, Market Survey or Your Corporate Website

We do both Marketer and Creative.

We’re Dialed In.

We gather Insights across all data signals

• Collect & segment your audiences

We gather insights from the right channels to build a segmentation strategy

• Identify moments that matter where you want to engage your customers and prospects

• Think about signals that your consumers give off

Creative and Data come together with prospecting.

Drive memberships from insights from segmentation.